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Jason AtenInc.com |
DoorDash’s White House Stunt Backfired. Then Its PR Guy Made Everything Worse Doordash’s PR person forgot the most important rule of dealing with...
Shake Shack Just Announced Its Loyalty Program. It’s a Very Bad Sign The company wants to keep customers engaged through technology, but it betrays...
Amazon Just Sent Its Most Loyal Kindle Customers the Worst Thank-You Note of All Time The company is cutting off its oldest Kindle models starting...
Starbucks Botched the Rollout of Its Rewards Program and Made Everyone Mad Starbucks launched an improved loyalty program, but the ghost of its former...
Review: The MacBook Neo Is the Perfect Set of Compromises To make a Mac under $600, Apple made a series of very specific choices. EXPERT OPINION BY...
The MacBook Neo May Be Apple’s Most Consequential New Product in a Decade For the first time since the 11-inch MacBook Air, Apple has an affordable...
Everyone Expected Apple to Raise Prices on Its New Macs. What It Did Instead Was Much Smarter With AI chips consuming the current supply of memory,...