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Jeff Beer
Fast Company
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‘Get in now’: Soccer is booming before next year’s U.S. World Cup, and brands want in
11.08.2025
20
Jeff Beer
Inside Netflix’s strategy to make Wednesday an outcast icon
06.08.2025
4
Jeff Beer
Inside World, the first-ever human verification brand
05.08.2025
5
Jeff Beer
How Oreo and Reese’s created the most irresistible snack collab of the year
01.08.2025
20
Jeff Beer
The simple way American Eagle could have avoided the Sydney Sweeney situation
30.07.2025
10
Jeff Beer
How Expensify landed primo placement in Brad Pitt’s blockbuster movie ‘F1’
08.07.2025
8
Jeff Beer
Hilton CMO talks brand swagger, AI — and the pause that refreshed
03.07.2025
10
Jeff Beer
‘Defy what’s expected’: How Apple’s ad agency creates impact
02.07.2025
5
Jeff Beer
Coco Gauff and Emma Grede team up to help small businesses
26.06.2025
20
Jeff Beer
The unsung author of L’Oreal’s iconic ‘because I’m worth it’ tagline finally gets her due
24.06.2025
3
Jeff Beer
Rich Kleiman is building Boardroom into a membership club, and it’s all about legacy
23.06.2025
10
Jeff Beer
‘Lord of the Rings’ director Peter Jackson on the storytelling potential of Colossal Biosciences
18.06.2025
4
Jeff Beer
The new jingle for Sam Altman’s human verification service will get stuck in your very human brain
16.06.2025
10
Jeff Beer
Ram Trucks fires up a near-perfect brand apology ad
12.06.2025
10
Jeff Beer
Is telecom the new tequila? Why the ‘SmartLess’ podcast is launching its own wireless brand
11.06.2025
10
Jeff Beer
Uber is launching a new Creative Studio for brands
09.06.2025
10
Jeff Beer
How Talking Heads fa-fa-fa-fa’d all over NYC to celebrate the band’s 50th anniversary
06.06.2025
10
Jeff Beer
Matty Matheson is dropping a new signature Gozney oven
04.06.2025
20
Jeff Beer
2024 was Apple’s year for advertising—or was it?
03.06.2025
6
Jeff Beer
Liquid Death takes aim at prebiotic sodas with some toilet humor
29.05.2025
4
Jeff Beer
Pinterest just signed its first sports deal ever with the New York Liberty
29.05.2025
10
Jeff Beer
‘You die if you stop moving’: Advertising legend David Droga on his plans for semiretirement
29.05.2025
10
Jeff Beer
On doesn’t want to be the next Nike—and it’s working
16.05.2025
9
Jeff Beer
Hey, at least HBO Max can laugh at itself
15.05.2025
3
Jeff Beer
How the United Airlines brand is managing air traffic turbulence
13.05.2025
10
Jeff Beer
Kraft Heinz knows how to make you to pay attention
10.05.2025
10
Jeff Beer
Why Jimmy Fallon is now in the tortilla chip business
01.05.2025
7
Jeff Beer
WhatsApp’s new Netflix doc on F1 is a master class in turning advertising into entertainment
30.04.2025
10
Jeff Beer
It took Kelly Slater years to design his new $168 surf trunks. Now, they’re the future of his business
28.04.2025
3
Jeff Beer
Liverpool FC just won the Premier League title. Here’s how its brand wins off the field
28.04.2025
10
Jeff Beer
‘Our players are die-hard anime fans’: Why MLB is tapping into anime for its new ads
24.04.2025
5
Jeff Beer
AI generators say there are no Black surfers. This group is out to change that
21.04.2025
5
Jeff Beer
Why Yeti CEO Matt Reintjes is doubling down on bags
18.04.2025
10
Jeff Beer
Why Canva doubled down on a musical to hype its new products
11.04.2025
10
Jeff Beer
14 hours of filming, 11 sets, 1 shot: Why BritBox went all-in on craft for its new ad
10.04.2025
8
Jeff Beer
How Guinness is getting Americans to pour a pint beyond St. Patrick’s Day
10.04.2025
10
Jeff Beer
Jack Black’s SNL Cheetos sketch is brand spoof brilliance
07.04.2025
10
Jeff Beer
3 things Seth Rogen’s ‘The Studio’ gets right about brands and Hollywood
02.04.2025
20
Jeff Beer
Why Canadian brands are going all-in on ‘Elbows Up’
30.03.2025
6
Jeff Beer
No, the new ChatGPT update won’t replace advertising
28.03.2025
4
Jeff Beer
Meet 15 companies that are turning ads and marketing into cultural moments
18.03.2025
20
Jeff Beer
Why you’re finally going to get to see State Farm’s Super Bowl ad during March Madness
11.03.2025
6
Jeff Beer
We’re in the age of ‘culture rot.’ Here’s how brands can avoid it
10.03.2025
10
Jeff Beer
How I created the next great toothpaste brand in about six minutes
05.03.2025
5
Jeff Beer
What ‘Squid Game’ reveals about Netflix’s marketing strategy
04.03.2025
7
Jeff Beer
This major ad agency for Google, Samsung, and Nike just bought back its independence
03.03.2025
10
Jeff Beer
Inside Disney’s stunning six-brand Oscars advertising stunt
03.03.2025
40
Jeff Beer
‘Not all creativity is worth saving’: David Droga on the future of AI and advertising
26.02.2025
5
Jeff Beer
Ben Affleck and Matt Damon’s ad business is proving that it was never just an A-list vanity project
26.02.2025
5
Jeff Beer
‘I always have a vague, abstract idea of things that I want to do’: Peter Berg on how staying busy fuels his creativity
18.02.2025
5
Jeff Beer