Budweiser has been waiting 150 years for this brand moment
Budweiser has been waiting 150 years for this brand moment
The King of Beers is turning 150 the same year that America turns 250. The advertising potential should be intoxicating.
[Photo: Anheuser-Busch]
If I had to name my Mount Rushmore of brands seen as quintessentially American around the globe, it would probably be Levi’s, Harley-Davidson, McDonald’s, and Budweiser.
While there are an impressive number of iconic American brands—Apple, Coca-Cola, Nike, Google, Amazon, and Walmart among them—only a few have an identity that is also closely tied to the idea of........
