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Hunter Schwarz

Hunter Schwarz

Independent Journal Review

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The funky font on Norway’s World Cup jersey? It’s inspired by Nordic runes

Nike and the Norwegian Football Federation commissioned a new font called Taakeferd.

10.07.2026 10

Fast Company

Hunter Schwarz

Trump Accounts is a good idea with a bad brand

The new program, which gives American children $1,000 in a savings account, could benefit from a less partisan name.

07.07.2026 10

Fast Company

Hunter Schwarz

The ‘Saturday Night Live UK’ logo is just British enough

Designers photographed the letters S, N, and L around London to create one-of-one typography for the British version of ‘SNL.’

07.07.2026 10

Fast Company

Hunter Schwarz

What a Democratic America 250 might have looked like

Planning for the country’s 250th anniversary started long before Trump took office for the second time. Here’s what the celebration could have...

04.07.2026 10

Fast Company

Hunter Schwarz

The World Cup is getting hotter. A sports architect shares how stadiums can adapt

Intentional venue design can keep players and fans cooler as temperatures rise.

02.07.2026 7

Fast Company

Hunter Schwarz

Trump wanted a redesigned Washington, D.C., for the nation’s birthday. He’ll have to wait

Instead of a new East Wing, triumphal arch, and reflecting pool, the president is surrounded by a construction zone of his own making.

01.07.2026 10

Fast Company

Hunter Schwarz

Trump’s new passport design is a too-perfect metaphor

The president’s face obscures the Declaration of Independence on a new limited-edition passport design.

29.06.2026 9

Fast Company

Hunter Schwarz

This long-forgotten signage from Argentina is World Cup design at its best

The 1978 global soccer tourney held in Argentina used a grid-based design system with perforated steel panels and button typography and pictograms.

27.06.2026 20

Fast Company

Hunter Schwarz

European cities are using clever design solutions to fight extreme heat. Will they work?

Governments are pairing long-term urban design solutions like green roofs and tree plantings with quick fixes for more urgent needs.

25.06.2026 20

Fast Company

Hunter Schwarz

Mayor Mamdani has a new official font

A modified version of a typeface called Empirica is popping up around the city.

24.06.2026 10

Fast Company

Hunter Schwarz

The latest phase of CVS’s brand refresh makes its bottles fully recyclable

Its generic allergy and pain relief bottles are about to be made out of the same stuff as a soda can.

18.06.2026 10

Fast Company

Hunter Schwarz

Anthropic’s updated Claude Design gives vibe coders—and their design overlords—more control

The AI giant heard your feedback. A new version of Claude Design is better with design systems, has finer-tuned editing controls, and is more...

17.06.2026 5

Fast Company

Hunter Schwarz

These fake AI ads are perfectly soulless

These ads might be fake, but they skewer a real problem: AI ‘slop voice’ that made nonsense the new normal.

17.06.2026 20

Fast Company

Hunter Schwarz

Disney is about to get AI-generated park sets

Disney’s design and engineering team partnered with Adobe to bring AI-generated art to the parks.

16.06.2026 10

Fast Company

Hunter Schwarz

This inflatable furniture has an invisible innovation that makes it more than just a grown-up Y2K throwback

Inflatable furniture isn’t just for kids anymore.

15.06.2026 10

Fast Company

Hunter Schwarz

Trump’s UFC cage was built to frame the White House

The massive stage constructed for the UFC fights happening on the South Lawn had a design constraint to keep in mind.

14.06.2026 7

Fast Company

Hunter Schwarz

MetLife Stadium? Lumen Field? Not during the World Cup

Brands who paid millions of dollars for naming rights are being scrubbed from stadiums during the World Cup. There are no free rides for big, global...

12.06.2026 5

Fast Company

Hunter Schwarz

5 ways the World Cup ticketing process is a complete design fail

Annoying glitches, confusing web flows, and subpar infographics: As design refs, we’d issue a red card.

11.06.2026 10

Fast Company

Hunter Schwarz

Penn Station is about to be a lot more pleasant

The architects at PAU and HOK share more details on the roomier, brighter train station.

08.06.2026 8

Fast Company

Hunter Schwarz

This gorgeous lamp is made from egg shells

It turns out that eggshells make a beautiful and surprisingly durable design material.

08.06.2026 20

Fast Company

Hunter Schwarz

The perfect Knicks orange? It’s actually carrot

Pantone was a bust, so two MTA employees found a perfect color match in the most New York way possible: at a 24-hour hardware store.

04.06.2026 10

Fast Company

Hunter Schwarz

He designed a perfect logo for the New York Knicks 30+ years ago. They’re still using it today

The designer of the Knicks logo reflects on what makes it so iconic.

03.06.2026 9

Fast Company

Hunter Schwarz

Why you’re seeing dueling logos for America’s 250th birthday

President Trump’s counter-programming for the semiquincentennial has people confused over who’s celebrating what, and why.

02.06.2026 10

Fast Company

Hunter Schwarz

How the Library of Congress packed 250 years of U.S. history into a vial the size of a quarter

Using synthetic DNA, the LOC shrunk down handwritten lyrics to the ‘Star-Spangled Banner,’ a rendering of Abe Lincoln’s hand, and more...

29.05.2026 20

Fast Company

Hunter Schwarz

How do you 3D print a book? This 3D-printed book will teach you

‘Manual’ is a 26-page, 3D-printed book with the code inside for how to make it.

28.05.2026 10

Fast Company

Hunter Schwarz

Trump’s UFC fight ring won’t solve his political woes

The stadium going up on the White House grounds is a machismo photo op that obscures the people’s house.

27.05.2026 10

Fast Company

Hunter Schwarz

Why people are losing it over Ferrari’s first all-electric car

Initial reaction to the Jony Ive-designed EV is that it doesn’t look much like a Ferrari at all.

26.05.2026 10

Fast Company

Hunter Schwarz

The LA28 typography is made of 4 custom fonts

Each font in the LA28 type family is designed for a different purpose.

22.05.2026 10

Fast Company

Hunter Schwarz

This beautiful, biophilic phone case is on a mission to reduce your screen time

Want to keep your terrarium alive? You’ll have to put your screen down.

21.05.2026 8

Fast Company

Hunter Schwarz

Relax, Spotify was never going to keep its disco logo

Spotify’s went full ‘discomorphism’ for its 20th anniversary logo. The internet didn’t approve.

18.05.2026 10

Fast Company

Hunter Schwarz

So, you look at Pantone swatches all day? Prove it by winning this viral game!

Matching colors, shapes, and sounds is harder than it seems.

18.05.2026 10

Fast Company

Hunter Schwarz

Wendy’s restaurants abroad are about to break the biggest color rule of food branding

Franchisees in international markets can make their restaurants light blue instead of red. Visually, it signals digital ordering. But does it make you...

14.05.2026 10

Fast Company

Hunter Schwarz

Yeti’s logomark is its best brand asset. It just got rid of it in a new ad

The clever concept shows the limitations of a simple, sans-serif logo.

13.05.2026 10

Fast Company

Hunter Schwarz

This tiny Maine town used AI to make a new logo. Its residents had other ideas

In a state where major data center construction is now banned, the residents of a small town blocked the adoption of an AI-generated logo.

13.05.2026 30

Fast Company

Hunter Schwarz

Have it your way with this delightful Burger King font generator

The fast-food giant’s burger logo finally gets the customization it always wanted.

08.05.2026 30

Fast Company

Hunter Schwarz

Trump’s latest logos leave out Vice President Vance

Increasingly, the president’s email fundraising is branded only for him.

07.05.2026 10

Fast Company

Hunter Schwarz

Whataburger’s redesigned packaging proves the Happy Meal could be happier

‘We wanted to build something that was a bit more intentional and experience-led.’ —Whataburger CMO Scott Hudler

06.05.2026 10

Fast Company

Hunter Schwarz

The humble aluminum can gets a leak-proof redesign

Watch your back, plastic bottles.

05.05.2026 10

Fast Company

Hunter Schwarz

Paul Allen’s bioscience institute gets a refreshingly playful new brand

Rather than taking a logo-centric approach, designer Neville Brody built a visual grammar for the Allen Institute and let the logo follow.

04.05.2026 10

Fast Company

Hunter Schwarz

People are saying Lady Gaga’s ‘Runway’ video looks like a Target ad. Here’s what they mean

Target’s commercials have become a visual reference to an earlier era of advertising that was more colorful and camp.

30.04.2026 10

Fast Company

Hunter Schwarz

Addicted to social media? This adorable, infuriating cat will stop you from doomscrolling

A new Chrome extension lets a lazy cat block your browser when you’ve spent too much time on social media.

28.04.2026 10

Fast Company

Hunter Schwarz

Trump wants to rebrand ICE to NICE. It’s destined to backfire

Renaming the controversial agency is a marketing disaster waiting to happen.

27.04.2026 10

Fast Company

Hunter Schwarz

This app turns your email inbox into your personal assistant

The smart email app Extra surfaces your most important emails at a glance and makes the inbox more visual.

24.04.2026 40

Fast Company

Hunter Schwarz

This clever bucket solves mopping’s gross factor

Watch out, #CleanTok.

23.04.2026 10

Fast Company

Hunter Schwarz

This triangle-shaped stamp has an unusual purpose

USPS Postcrossing stamps commemorate a global pen pal project to connect people across countries and cultures.

22.04.2026 30

Fast Company

Hunter Schwarz

Warby Parker’s new sport sunglasses won’t make you look like a bug

Warby Parker designed its performance sunglasses to hug the face and deflect glare. You might even wear them when you’re not working out.

21.04.2026 10

Fast Company

Hunter Schwarz

For her ‘Confessions’ sequel, Madonna takes Helvetica to the club

The creative agency behind ‘brat’ did the typography for Madonna’s forthcoming ‘Confessions on a Dance Floor 2.’

16.04.2026 10

Fast Company

Hunter Schwarz

The Trump Store isn’t shy about hawking merch. It’s paying off like never before

‘The merch store is just the most obvious physical representation of how Trump has essentially put his office up for sale.’

16.04.2026 10

Fast Company

Hunter Schwarz

Why Trump’s proposed gilded arch is so tall

The president announced the arch design he wants to build in Washington, D.C. A group of veterans is suing.

14.04.2026 30

Fast Company

Hunter Schwarz

McDonald’s next big bet is quenching your thirst

McDonald’s is growing its drinks menu to compete with chains and coffee shops.

13.04.2026 10

Fast Company

Hunter Schwarz