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Grace SnellingFast Company |
‘Hometown Remix’ is Fanatics’ first leaguewide jersey program with the NHL.
Buckle up, America: Colonel Sanders is ready for his big comeback.
An exit interview with the guy who wrote the playbook to commanding the internet’s attention.
Liberty Mutual’s new mascot, Liberty Biberty, is inspiring online vitriol and IRL protests. It’s been great for business.
With Features, you can now post a 90-minute video to your Instagram feed.
The company behind Claude warns of ‘existential risks to humanity’ as it prepares for what could be history’s largest initial public offering.
Liquid glass UI design hits a high note.
To reach the arts crowd, the NFL is bringing a work by Jammie Holmes to a football field in Paris.
Building ‘The Brand Called You’ comes with pitfalls. CEOs, consultants, investors, and others share their hard-won advice for keeping your...
Reactions to a new announcement reveal how the Claude maker is losing its ‘AI good guy’ shine.
The brand that made landlines cool again is bringing even more retro tech to a new generation.
Duo TV follows the learning app’s famous owl and its supporting cast of characters.
From OpenAI’s dots to Meta’s Muse, AI companies are trying to make their new agents look as friendly as possible.
The brand is pulling from its ’70s origins to sidestep the ideological debate over plant-based meat.
The fish chain is having an unlikely moment of stardom on social media.
You’d trust a frog named Todd, right?
As Americans spend more on at-home activities such as knitting and baking, rising prices mean they’re getting less fun out of every dollar.
From ‘Weekend Update’ to dinner with Trump, Anthropic’s CEO is everywhere—but as the symbol of the current AI doom moment.
A new book explores the lost history of the vintage queer art of matchbook design.
The kitchenware brand designed its coffee maker from scratch, removing every bit of plastic along the way.
“AGI,” “compute” as a noun, and “uncanny valley” are just a few of the latest words to be officially recognized by the dictionary publisher.
For its 175th birthday, the publication looks back through its advertising history.
The Pershing Square founder stood by his controversial political tweets IRL, at the Fast Company Innovation Festival on Tuesday.
BRDNA helps designers and clients streamline AI workflows and create more responsive campaigns.
Zoom wants to break out of the virtual meeting box. Colin Jost, Kate McKinnon, and Bowen Yang are here to help.
We asked more than five dozen people, from CEOs to chefs, how they’ve used their personal brand to boost their careers and how you can too. Plus:...
The LLM cliché highlighter and Slop Tells can help you find the AI jargon in your own writing.
Attention, ephemera obsessives: Archiv turns fire hydrants, furniture, and food into art—and organizes it, too.
Food and beverage heists are getting a social media-friendly rebrand.
Built entirely from physical materials, the new spot says a lot about Apple’s evolving advertising strategy.
Say the Same Thing will test how well you know your friends’ minds.
As part of the deal, Meta agreed to make several key design changes to its ‘addictive’ user experience features.
The meeting software company wants you to know that it’s more than just a calendar.
From Darth Vader costumes to red balloons, statements against tech-enabled mass surveillance are resonating with a public worried about the end of...
The league aims to drum up excitement for the upcoming football season by showcasing its biggest stars in a celly dance-off.
It all started with a highly coveted, super rare pair of 1942 501s sourced in Tokyo.
The artful castles, underwater scenes, and backdrops were all made by hand.
Dating-minded trivia events have exploded in popularity as young singles turn to hobbies to make connections in the real world.
It’s a reminder that oftentimes the best rebrands are about restraint.
Inside the secret sauce that makes the Oscar Mayer Wienermobile such a strong brand asset.
As social media users push back, the gas station chain may risk damaging the very brand it is seeking to protect.
Tucker Bryant answers every query sent to his ChatTJB bot himself. And there are thousands of them.
Tech platforms are giving users the option to flag and modulate AI content. Is it a blessing or a burden?
The OpenAI CEO suggested they use ChatGPT to generate podcasts for their kids’ car rides. Parents say they’d rather not, thanks.
With bright images, simpler navigation, and information for quick decision-making, Yahoo’s first weather app redesign in 13 years aims to make...
Naming experts explain why Delta’s new ‘Basic Business’ class doesn’t work, and what airlines can do to make flying at least sound fun again.
The U-Dream headrest doubles as a neck pillow, and it’s kinda genius.
The professional networking platform says the badge gets results for users, but its desperate reputation means it’s time for a redesign.
Seattle’s own “Raider of Trash Cans” is joining the ranks of viral animals from Moo Deng to Punch the monkey.
Blooms by Play-Doh gives your favorite childhood toy an adult-centric glow-up.
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