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7 ads that define ‘The New York Times’

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18.09.2026

7 ads that define ‘The New York Times’

For its 175th birthday, the publication looks back through its advertising history.

[Image: The New York Times]

This week, The New York Times is celebrating the 175 anniversary of its founding on September 18, 1851. To commemorate the major milestone, the publication is paying tribute to one of the institutions that’s kept its journalism running for almost two centuries: advertisers. 

The campaign’s centerpiece is a nine-page print spread featuring seven real ads from The New York Times’s massive archives, dating all........

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