When you ask people the best way to achieve a goal, most will probably say through hard work and self-discipline. When things get tough, you white-knuckle your way through the adversity and come out the other end having achieved your goal. 

However, as anyone who has embarked on a big project has experienced, once the buzz of the idea wears off, self-discipline can be hard to muster. Bestselling author Daniel Pink, whose books focus on human behavior, recently struggled to stay focused while writing his latest book, The Power of Regret. In the process, he realized that there’s something more important than discipline: purpose.

Why purpose is more important than discipline

“I’ve written seven books. One of them is about motivation. On the last one, I couldn’t get through a paragraph,” he admitted in a LinkedIn post. “I’d sit down, open the file — and twenty minutes later I’d be watching sports highlights. My first instinct was to blame the phone: delete the apps, block the sites, buy a timer. The usual suspects. Then I found the actual........

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