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Rick Burton And Norm O’reillySports Business Journal |
One of the great pleasures futurists traditionally enjoy is the lack of follow-up by anyone on the seer’s outrageous prognostications. This...
December generally delivers a month of gift giving and, as we’ve done previously, we wanted to throw down some gifts from the upper turrets of the...
We don’t often reference other authors in our SBJ column, but a late July story by The Athletic’s Paul Tenorio in The New York Times grabbed our...
Like many, we recently rewatched the 1996 classic movie “Happy Gilmore” to prepare for Netflix’s release of “Happy Gilmore 2.” For those...
Following Chelsea’s 3-0 win over Paris Saint-Germain at the Meadowlands, the 2025 FIFA Club World Cup is in the books, successfully completed. The...
What if other global sports leagues decided to invade and colonize the United States? To make American sports fans care about foreign leagues by...
Editor’s Note: This is a modified excerpt from “The Rise of Major League Soccer” (May 6, Lyons Press), by regular columnists Rick Burton and...
As two scholars supportive of the Paralympic Games movement, we’ve often called Paralympic classification the “doping” of the movement. It’s...
At the annual Sport Marketing Association conference (presented by SuckerPunch) in November in St. Louis, an impressive presentation was given by...