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Sports Business Journal![]() |
The game has changed in the sports media arena, to the point the competition is no longer confined to the field or court. Leagues, networks,...
In today’s fragmented, AI-infused media world, sports’ value and relative importance keep growing. But fans actively speak their minds now, have...
From front office experimentation to direct partnerships with tech firms, it feels impossible to keep up with the latest on AI. But before hitting...
Since the NCAA introduced its policy on name, image and likeness in 2021, the conversation has constantly focused on how it’s affecting athletes...
In a stunning decision, the United States Court of Appeals for the Second Circuit ruled that the NFL’s arbitration provision, which grants...
If you work in sports or entertainment marketing and haven’t heard the chatter about TikTok potentially splitting into two separate apps — one just...