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Sports Business Journal

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Does women’s sport have a branding problem — or are we all just catching up?

Let’s be clear, women’s sports aren’t waiting to be discovered ... they’re already setting the pace. For brands, this is no longer about “investing...

previous day 4

Sports Business Journal

Anaïs Guillemané Mootoosamy

Strange dancing partners: Serie A and the NHL

Like many, we recently rewatched the 1996 classic movie “Happy Gilmore” to prepare for Netflix’s release of “Happy Gilmore 2.” For those unfamiliar...

monday 2

Sports Business Journal

Rick Burton And Norm O’Reilly

Ticket resale caps are a bipartisan disaster hurting fans

Wimbledon captivated global audiences this summer with record-breaking digital viewership, but behind the scenes, the annual tennis event is facing...

12.09.2025 10

Sports Business Journal

Rob Wilson

NIL is rewriting the youth sports playbook

The floodgates have opened. NIL deals have transformed college sports from amateur competition to a new marketplace. Teenagers are now earning six...

10.09.2025 2

Sports Business Journal

Tom Kuhr

Have the power conferences privatized NCAA enforcement?

I love a good mystery. I’ve got one for you. Who owns College Sports Commission LLC? College Sports Commission LLC is the newly formed body that...

09.09.2025 1

Sports Business Journal

Clay Grayson

The WNBA’s next game changer is in Boston

Momentum matters in sports. Under Commissioner Cathy Engelbert’s leadership, the WNBA is growing at a pace few leagues have ever matched — soaring...

09.09.2025 2

Sports Business Journal

Michael J. Nichols