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Sportsbooks facing budget hits as fraudsters target bonuses with AI-powered bots

In a competitive industry like sports betting, capturing a fresh audience requires creative tactics and incentives. To drive first-time deposits...

yesterday 2

Sports Business Journal

Chad Kinlay

Maximize your sports sponsorships (without making fans cringe)

Let me say the quiet part out loud: Most sports sponsorships suck. As a lifelong sports fan and someone who’s built a career helping brands show up...

yesterday 2

Sports Business Journal

David Brickley

Echoes of the past: The promise and peril of AI announcers

NBC revealed this month that it used AI to re-create the voice of longtime announcer Jim Fagan in its NBA promotion, sparking debate about where...

previous day 2

Sports Business Journal

Ryan Mcconnell

Rising tide of online abuse shows need for deliberate protection of athletes

Describing what it’s like to lead an AI startup that decodes threatening social media messages, the co-founders of Signify Group detailed one...

26.05.2025 1

Sports Business Journal

Shira Springer

Assessing the ‘fair market value’ of affiliated NIL deals under the House settlement

On April 23, Judge Claudia Wilken tentatively found that she could grant final approval of the landmark settlement in the House litigation, with...

23.05.2025 1

Sports Business Journal

Tim Heafner

The new diplomats of sport: How private equity is rewriting global playbooks

In an era of geopolitical fragmentation and fraying alliances, one stage continues to unite people and nations across borders — not the U.N. or...

22.05.2025 60

Sports Business Journal

Stuart Holliday