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The Fan Factor: Winning in the competitive arena of sports viewership

The game has changed in the sports media arena, to the point the competition is no longer confined to the field or court. Leagues, networks,...

yesterday 0

Donna Hamilton

Big ideas in sports? We’ve got some!

In today’s fragmented, AI-infused media world, sports’ value and relative importance keep growing. But fans actively speak their minds now, have...

previous day 3

Ed Desser And John Kosner

AI isn’t new — but sports needs a smarter playbook

From front office experimentation to direct partnerships with tech firms, it feels impossible to keep up with the latest on AI. But before hitting...

previous day 2

Matt Balvanz

Careers in Sports: Three executives in NIL space weigh in from school perspective

Since the NCAA introduced its policy on name, image and likeness in 2021, the conversation has constantly focused on how it’s affecting athletes...

previous day 1

Justin Winters

NFL arbitration provision ruling has ramifications for other leagues

In a stunning decision, the United States Court of Appeals for the Second Circuit ruled that the NFL’s arbitration provision, which grants...

17.10.2025 3

Anthony Del Giudice

TikTok’s U.S.-only split could shake up sports and entertainment marketing

If you work in sports or entertainment marketing and haven’t heard the chatter about TikTok potentially splitting into two separate apps — one just...

16.10.2025 2

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