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Private equity is here. What happens next?

Private equity is here. What happens next?

Does the thought of private equity investors buying into big-time sports bug you? Does reading about it trouble your comfortable view of sport as a...

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Sports Business Journal

Rick Burton And Norm O'Reilly

Disney isn’t the competition — it’s the blueprint for fan experience

Disney isn’t the competition — it’s the blueprint for fan experience

Before my daughter Scout ever set foot on a cruise ship, she got a phone call from Mickey Mouse. It was automated, nothing personalized about it; just...

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Sports Business Journal

Travis Apple

Who is bargaining for the college athlete?

Who is bargaining for the college athlete?

College sports may have found a way to build something that looks a lot like the framework of a collective-bargaining agreement without actually...

08.10.2026 0

Sports Business Journal

Emanuel Brown

The pit lane is the future of work, and most companies aren’t ready for it

The pit lane is the future of work, and most companies aren’t ready for it

Across many weekends in any given year, in cities from São Paulo to Monaco, a small group of people sit in front of dozens of screens and make...

07.10.2026 1

Sports Business Journal

Jeff Dodds

SMU AD: Let’s eliminate college football’s flawed preseason rankings

SMU AD: Let’s eliminate college football’s flawed preseason rankings

This past weekend was another reminder of the gloriously unpredictable world of college football. Alabama, ranked No. 7, smashed No. 16-ranked...

07.10.2026 2

Sports Business Journal

Damon Evans

The data gold rush: Mining universities’ hidden treasure

The data gold rush: Mining universities’ hidden treasure

Most college athletics revenue streams are obvious and transactional. “Set it and forget it.” Your MMR partner sells sponsorships and takes a fee....

06.10.2026 30

Sports Business Journal

Bruce Lefkowitz

Changing the game: The value of the ‘beyond the broadcast’ ecosystem

Changing the game: The value of the ‘beyond the broadcast’ ecosystem

With NFL season in full swing, all eyes once again turn to the biggest live game broadcasts: “Sunday Night Football,” “Monday Night Football,”...

05.10.2026 30

Sports Business Journal

Jay Kaufman And Elizabeth Potash Zapata

New book connects the dots on sports media industry’s inner workings

New book connects the dots on sports media industry’s inner workings

Three years ago, while walking to dinner before the first NBA Cup, Ed posed a question: “Should we write a book?” John loved the idea. Together,...

05.10.2026 10

Sports Business Journal

Ed Desser And John Kosner

The hidden M&A story in the Protect College Sports Act: Media rights, consolidation and antitrust

The hidden M&A story in the Protect College Sports Act: Media rights, consolidation and antitrust

The Protect College Sports Act, passed by the Senate on Sept. 28 by a 77-22 vote, raises an interesting question for sponsors, broadcasters and...

01.10.2026 9

Sports Business Journal

Will Lavery

An optimistic view of MLB labor negotiations

Pessimism, doom, inevitability. These sentiments describe how most fans and pundits view the likelihood of a work stoppage when Major League...

30.09.2026 10

Sports Business Journal

Larry A. Silverman

To save pro sports from tanking, EVERYONE has to gamble

The WNBA caused an unwanted kerfuffle this summer. After a social media post featuring Angel Reese and Paige Bueckers making a low-stakes (but real...

29.09.2026 7

Sports Business Journal

Rick Miller

Youth sports has a new competitor — it isn’t another league

At the end of every i9 Sports game, parents line up on both sides of the field and form a tunnel. Every kid runs through it, the most talented and the...

28.09.2026 8

Sports Business Journal

Rob Price

International exposure isn’t enough when building the next generation of global sports talent

In June, I argued in Sports Business Journal that the global game has outpaced the talent pipeline. Sports organizations are expanding across borders,...

28.09.2026 9

Sports Business Journal

Matt Difebo

The clock is running: What a baseball work stoppage could actually cost the sport

Assume it is February 2027. Spring training was supposed to begin three weeks ago. It has not. The lockout that began after the collective bargaining...

24.09.2026 10

Sports Business Journal

Mark Salah Morgan

The Moneyball decision that pitted gut against analytics — and how it applies beyond baseball

Editor’s note: The following is an excerpt from “The Five-Tool Team: Bringing Out the Best in People to Make Better Decisions,” by Ricardo...

23.09.2026 20

Sports Business Journal

Ricardo Valerdi

Three hours is a long time in social media

Arch Manning was having a pretty good week. The Texas quarterback had just led the Longhorns back from a 20-point fourth-quarter deficit to beat No. 1...

22.09.2026 10

Sports Business Journal

Clay Owen

Built for big events, the greater Washington, D.C., region needs a united strategy

A new report shows that this summer’s World Cup generated an impressive $3.5 billion in economic impact across New York and New Jersey, proving what...

21.09.2026 10

Sports Business Journal

Kathy Hollinger And Mark Anthony Thomas

Disability access compliance requires attention from blueprints to the box office to every advertisement and performance

For a venue operator, ADA compliance doesn’t end with the construction sign-off on ramp slopes, counter heights, grab bars and accessible seating...

18.09.2026 10

Sports Business Journal

Jennifer Serafyn

The governance paradox: Could commissioners be our next best hope to save us from ourselves?

College athletics has a governance problem. The House settlement changed more than how schools compensate student athletes. It also accelerated a...

17.09.2026 10

Sports Business Journal

Steve Eigenbrot

Why prediction infrastructure is the next great global utility

I tell my students that the most expensive commodity in the world is a wrong guess. And it would be wrong to guess that what we are witnessing now in...

16.09.2026 10

Sports Business Journal

Gina Antoniello

The next sports advantage: Designing for women’s time

For many women, sports fandom happens alongside the invisible labor of keeping life moving: coordinating dinner, managing schedules, planning group...

15.09.2026 10

Sports Business Journal

Thayer Lavielle

A model for investing in the future of college athletics

The House v. NCAA settlement has fundamentally reshaped the financial landscape of college athletics, introducing private capital as a potential...

14.09.2026 10

Sports Business Journal

Michael Santos And Ethan Silverman

Latinos are primary drivers of sports industry growth

As we begin National Hispanic Heritage Month (Sept. 15-Oct. 15), corporate America, political leaders and national media will once again shine a...

14.09.2026 10

Sports Business Journal

Xavier A. Gutierrez

Premier League sees massive shift in how clubs value players

When the Elliot Anderson deal broke, I texted my brother that it might be the biggest shift in how clubs value players we’ve seen in years. A few...

11.09.2026 10

Sports Business Journal

Arjun Krishnan

Athlete attention isn’t the problem — it’s cutting through the noise

I have spent more than 10 years working alongside professional fighters, including Khabib Nurmagomedov, and one observation has stuck with me. Many of...

10.09.2026 10

Sports Business Journal

Magomed Kurbaitaev

Stakeholders want to ‘save’ college sports for their interests, not students’ interests

Ten years ago, I wrote for Sports Business Journal that “the NCAA is most likely irrelevant to the future of college athletics” (SBJ, Jan. 11-17,...

09.09.2026 20

Sports Business Journal

Jim Tucker

College athletics is now running a business. Is it ready?

July 1 marked five years since NIL went into effect, and it’s time to take stock of what has changed. A few years ago, the chief revenue officer...

08.09.2026 10

Sports Business Journal

Bill Bailey

Geographic expansion of women’s sports must surpass zero-sum thinking to achieve growth

As a basketball player and fan, and former Rockets employee, the WNBA’s return to Houston is a dream come true. Yet I can’t celebrate...

07.09.2026 10

Sports Business Journal

Joyce Olushola Ogunrinde

Sports management degree and MBA go hand-in-hand for career development

In June’s SBJ Jobs Roundtable, Len Perna, chairman and CEO of TurnkeyZRG, suggested an MBA, JD or economics degree might better serve candidates...

03.09.2026 10

Sports Business Journal

Jillian Salas

Sports fans are drawing the line on AI-generated content

I’ve been paying a lot of attention to AI over the last year — not just the technology itself, but how consumers are responding to it. Everyone in...

02.09.2026 10

Sports Business Journal

David Brickley

Concussion claims in sport: What global litigation means for organizations

A new wave of concussion litigation in the UK and other jurisdictions suggests that the legal theories first tested in the NFL concussion litigation...

01.09.2026 10

Sports Business Journal

Lorna McAuliffe

The EBITDA churn trap: Youth sports’ best-looking assets may carry a hidden discount

Over the past decade, private equity has turned a patchwork of local youth leagues into an asset class. Platforms like 3STEP Sports and Unrivaled...

31.08.2026 10

Sports Business Journal

Jason Dyck

The ghost in the playbook: When the machine calls the plays

Dear SBJ readers: You’ve probably been hearing a lot about artificial intelligence for the last two years, but maybe haven’t seen an actual...

31.08.2026 10

Sports Business Journal

Rick Burton

Why athlete data could become the defining issue in college sports’ new LLC model

The University of Kentucky’s Champions Blue structure has been discussed mainly as a way to gain capital flexibility and pay athletes more directly....

27.08.2026 20

Sports Business Journal

Samuel D. Goldstick And Aaron K. Tantleff

Regular fans are paying the price at the U.S. Open

The weeks ahead of the U.S. Open have been dominated by storylines beyond the scoreboard: Carlos Alcaraz’s return after four months away, Jannik...

26.08.2026 10

Sports Business Journal

Felipe Rosas

Scott O’Neil: LIV Golf adds value to game’s evolving landscape

As LIV Golf closes out the 2026 season, which encompassed events across ten countries and five continents, I have spent a lot of time thinking about...

26.08.2026 20

Sports Business Journal

Scott O'Neil

The money in college sports only moves one way

Watch how the money moves in college sports and you can see exactly what it values. A collective raises tens of millions on the promise that athletes...

25.08.2026 20

Sports Business Journal

Amanda Guralski

Hidden player value is becoming a business issue

Soccer has always rewarded visibility. Goals are visible. Assists are visible. Tackles, shots and completed passes are visible. They create...

24.08.2026 10

Sports Business Journal

Tobias Haupt

Is the ‘Netflix of Sports’ … Amazon?

Ten years ago, Ed mused here about which company might become the “Netflix of Sports” (SBJ March 28, 2016), the digital disrupter that assembles a...

24.08.2026 20

Sports Business Journal

Ed Desser And John Kosner

Sports betting extends lead over responsible approach

For years, it’s been said that baseball is America’s pastime. While recent decades show football climbing into that role, it could be argued that...

20.08.2026 10

Sports Business Journal

Larry Atkins

Gaps in MLB CBA enable player lawsuits over field conditions

In 2025, former Milwaukee Brewers player Darin Ruf sued the Cincinnati Reds in an Ohio state court over an allegedly career-ending knee injury Ruf...

19.08.2026 20

Sports Business Journal

Christopher R. Deubert