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Arthur Solomon

Arthur Solomon

Sports Business Journal

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How war and anti-Americanism abroad might affect 2028 Olympics

How war and anti-Americanism abroad might affect 2028 Olympics

To date, little has been publicly said about how the war between the United States, Israel and Iran could affect LA28, the 2028 Summer Olympics in Los...

previous day 2

Sports Business Journal

Arthur Solomon

Why I’ve changed my mind about brands taking a political position

Perhaps no time in the history of mankind have sports and politics been so entwined. Ever since I was old enough to know the difference between a home...

16.04.2026 40

Sports Business Journal

Arthur Solomon

Brands can break through clutter, gain positive publicity and prepare for protests at Olympics

The 2026 Milan-Cortina Winter Olympics has, as have all other Olympics, received its share of protests long before the games commence. It’s a good...

29.10.2025 30

Sports Business Journal

Arthur Solomon

Rules to remember when creating a sports marketing program

Sports marketers are, or will shortly, start planning promotional campaigns for Major League Baseball’s playoffs and World Series, for the beginning...

28.08.2025 40

Sports Business Journal

Arthur Solomon