Business Awards Are a Visibility Play, Not a Vanity Metric. Judges Share What It Takes to Win

The right award can attract clients, investors, and talent. Experts explain which programs are worth entering—and how to improve your odds.

BY DIANA KELLY LEVEY, FREELANCE WRITER

Illustration: Inc; Photo: Adobe Stock

In the age of AI search driving outcomes, there’s never been a better time to build awards submissions into your marketing budget. 

Brands enter awards to build........

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