The ‘AI boomerang’: Why some companies are rehiring employees they laid off due to AI

Managers are realizing the rapidly evolving technology can’t completely replace humans after all, research suggests.

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AI-related layoffs have captured everyone’s attention lately. Last month, Meta laid off 10% of its workforce—just months after committing up to $135 billion toward AI development this year. Other companies, such as Cloudflare, Coinbase, and PayPal, have also laid off or plan to lay off employees as they become “AI native.”

Last year, a report from Forrester Research highlighted that 55% of........

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