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Insiders Say Sports Gambling Giant Specifically Targets Bettors Most Likely to Be Addicts Who Lose

The fall equinox arrived on Tuesday. In the United States, fall means football. And football means millions of starry-eyed gamblers dreaming of big winnings.

Most, of course, will lose. Others will lose big. Sadly, some of those biggest losers will come from the ranks of the desperately addicted.

According to an investigation by The New York Times, the gambling behemoth DraftKings has employed a form of artificial intelligence to identify and solicit customers most likely to gamble and lose.

At the same time, the company has resisted proposals to employ similar technology to identify potential problem gamblers.

So said multiple former DraftKings employees.

In fact, The New York Times based its investigation on interviews with more than 40 such former employees, along with “internal research memos, presentations and Slack messages as well as betting records from experiments conducted on customers.”

On the whole, those former employees described a company obsessed with profit while less enthusiastic about helping desperate gambling addicts.

“We are looking for traits and features that we can target that indicate a........

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