Mastercard Found the Tech Trap Crushing Small Businesses—and How to Solve It

A major new study shows Main Street is drowning in disconnected AI. Unification is the key to an unbeatable customer experience edge.

EXPERT OPINION BY TOMAS GORNY, CO-FOUNDER AND CEO, NEXTIVA

As businesses transform to harness the potential of AI, small and medium-sized enterprises face an especially tough challenge. They have less time and money to invest in experimentation, training, and tweaking new tools for optimal effect. Instead, many are adopting AI software quickly and hoping for the best. That’s causing a whole new problem. 

“SMEs are not suffering from a lack of........

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