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AI Was Supposed to Replace Sales Teams. Here’s What’s Happening Instead

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15.06.2026

AI Was Supposed to Replace Sales Teams. Here’s What’s Happening Instead 

The popular argument goes something like this: AI has collapsed the cost of building software, so ‘distribution is the new moat.’ It’s really just a starting point.

BY LOU SHIPLEY, SENIOR LECTURER, HARVARD BUSINESS SCHOOL

“Distribution........

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