India, March 19, 2026: Primetrace, India’s leading AI-first consumer startup, has scaled to a ₹550 Cr Annual Revenue Run Rate (ARR) with ₹200 Cr EBITDA run rate as of February 2026. This marks a rare profitability milestone in India's consumer app ecosystem that runs on high cash burn, vanity metrics, and broken unit economics. Primetrace has delivered 50x revenue growth over three years, building its growth on real user needs, deep engagement, and strong retention.

Primetrace operates a ‘house of apps’ model, identifying large consumer opportunities to build AI-native products around everyday use cases. The company focuses on retention and proven engagement before scaling distribution through a subscription-based monetization strategy.

The company’s product portfolio includes Kutumb (a community platform used by 2 Lakh communities), Crafto AI (an AI-powered content creation app used by 200M users), Tarot AI (an AI-powered........

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