Introducing ‘Bloomscrolling,’ the Social Media Trend That Could Improve Your Mental Health
Get unlimited access to everything VICE has to offer.
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
Turn off all ads on VICE.com
Exclusive New VICE Documentaries
Member Exclusive Features & Columns
4 Magazines Delivered to Your Door
Introducing ‘Bloomscrolling,’ the Social Media Trend That Could Improve Your Mental Health
Therapists explain how intentionally seeking uplifting, inspiring content can make social media feel less draining and more rewarding.
Share on X (Opens in new window)X
Share on Facebook (Opens in new window)Facebook
Share using Native toolsShareCopied to clipboard
When you think about aimlessly scrolling on social media, you likely immediately consider the risks and downsides of this time-consuming habit. However, there’s a massive difference between consuming negative, brain-rotting content and consuming positive, engaging content.
The former is considered doomscrolling, while the latter is called bloomscrolling—which can actually be a positive habit.
What Is Bloomscrolling?
According to Ciara Bogdanovic, Psychotherapist, Licensed Marriage and Family Therapist, and owner and founder of Sagebrush Psychotherapy, “Bloomscrolling is [the] intentional use of social media where you seek out uplifting and meaningful content.”
“This directly contrasts with doomscrolling, which is getting stuck in consuming distressing content because of the attention-grabbing nature of this negative........
