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Opinion National Interest PoV 50-Word Edit

ThePrint On Camera Videos In Pictures

Society & Culture Around Town Book Excerpts Vigyapanti The Dating Story

More Judiciary Education YourTurn Work With Us Campus Voice

Tata Sierra EV’s delivers instant speed and a banger audio system

A 12-speaker JBL Black setup delivers an exceptional theater-like audio experience that makes bumper-to-bumper traffic bearable.

I have many thoughts about the Tata Sierra EV and its mechanical performance. But let me first ask you: Would you solely buy a car for its audio system?

You see, the Tata Sierra has a 12-speaker JBL Black audio system. A speaker is even built into the central element of the dashboard. And the system supports Dolby Atmos. In fact, many mass market cars nowadays support the cinematic multi-track audio system from the British sound engineering firm. Mahindra, the Maruti-Suzuki Victoris and other premium SUVs from Tata Motors themselves, including the internal combustion engine variants of the Sierra, all boast of the immersive spatial audio technology.

The problem, however, is that while the Dolby Atmos does improve audio playback to an extent with post-processing, it works best with music or audio tracks recorded or remastered with the system in mind. In vehicles, until now, Dolby Atmos was pretty much a marketing slogan; it was there, but to experience it, you had to play the built-in demo tracks. And how many times can one even hear the sounds of the jungle video, as amazing as they are? 

The Sierra EV changes that because it also supports Apple Music Spatial Audio, which are........

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