Anybody who spends enough time on social media (which, professional obligations notwithstanding, I don’t recommend) will encounter a disturbing level of racial and ethnic agitation. Some of it emanates from the backwaters of American society. Much of it is foreign in origin. Indeed, if you’ve built your brand around catering to that noxious outlook, the foreign audience is the backbone of your fanbase.

If, however, your goal is to build a representative and broad political coalition -- not a following, but a constituency -- you’d be a fool to promote yourself as a vehicle for the advancement of the sort of ...

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