Gen Z Are Leading A Birdwatching Revolution

"When I’m watching birds, I’m not thinking about anything else."

Ahead of International Dawn Chorus Day, the Royal Society for the Protection of Birds (RSPB) announced they’ve seen a 10-fold increase in birdwatching among Gen Z (born 1997-2012).

Numbers are “still on the rise,” they added in a press release. These figures were based on data collected by Fifty5Blue.

That makes it Gen Z’s second fastest-growing hobby, per the data, after jewellery-making.

This is among a 47% general increase in birdwatching, with a 216% increase among Millennials and a 66% increase among........

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