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Why Sir Keir Starmer’s 'snake oil' speech missed the mark

3 4
07.10.2025

Starmer’s silly ‘snake-oil’ speech was a flat false equivalence emblematic of the Labour Government’s performance writes STUC General Secretary and Herald Columnist Roz Foyer.

When the Prime Minister took to the stage at Labour’s Conference last week, there was no mistaking who his opponent was.

Correctly, Keir Starmer sought to draw a sharp line between himself and Nigel Farage, a man who has spent decades cosplaying as the authentic voice of working-class Britain.

The reality is rather different. Farage is no man of the people. He is a career politician who has built a fortune and an empire from grievance politics. His every move is about separation and division, not service and devotion.

Starmer was right to call him out, albeit glacially slow in doing so. For too long by those in the same elitist political classes of which he swims, Farage has been allowed to characterise himself in a flat cap or with a pint in hand, posing as though this makes him part of Britain’s working-class majority. Let’s be clear: there is nothing inherently working-class about sinking pints on camera or throwing on a flap cap to pose for carefully orchestrated press pool photographs. These are props and symbols carefully chosen to perpetuate a false image.

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