09-16-2026FAST COMPANY MAGAZINE

Martha Stewart reflects on her empire, Kris Jenner, prison, and Snoop

More than 50 years into her inimitable career, the original influencer Martha Stewart is diving into AI with her new company, Hint.

When Martha Stewart started doing her thing, there was no established vocabulary to describe it.

Decades before influencers and solopreneurs conjured a creator economy powered by personal brands, Stewart was turning her signature expertise—good taste—into a massive business. She leveraged her connections as a Barnard-educated stockbroker to build a high-end catering company that morphed into media, translating her vision for kitchens and gardens........

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