More than 2,000 Starbucks stores are closing early on June 22 after a promotion sparked national outrage
More than 2,000 Starbucks stores are closing early on June 22 after a promotion sparked national outrage
Starbucks Korea will shut every location early for mandatory training after a marketing campaign sparked national outrage and a police investigation.
[Photo: Getty Images]
BY Anna-Louise Jackson
A botched marketing campaign by Starbucks’s South Korean operation has resulted in boycotts, an investigation, a fired executive, and a public apology. To address the fallout, all 2,000-plus locations nationwide will close early on June 22 for mandatory history and social sensitivity training.Present in South Korea since 1999, the coffee chain will mark its first nationwide early closure........
