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The Viral ‘July Theory’ Says Your Love Life Could Change Dramatically This Month

The social media trend suggests July brings reflection, reconnections, and relationship decisions that can reshape your love life.

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According to the “July Theory,” you might want to prepare for some incoming shifts in your dating life. That ex you have blocked (likely for good reason)? They might just weasel their way back into your life. The partner you thought was “the one”? You might realize you’re not as compatible as you believed. 

July is expected to bring the necessary changes that will ultimately bring you closer to the right person. And with Mercury retrograde occurring during this time, well, things are about to get a bit chaotic. But don’t worry: July Theory positions the month as a positive, albeit nostalgic, time to understand yourself and your connections more intimately. 

What Even Is July Theory?

July Theory is a viral dating concept that positions July as a time for romantic reflection and reconnection. Of course, the idea originated on social........

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