You might recall Marcos Alberti's mega-viral "3 Glasses" project from 2016, in which he photographed people after they had consumed one, two, and then three glasses of wine. The series was impactful in part because it showed the physical transformation that comes from being relaxed after some wine. That, and it touched on a common curiosity. Haven’t we all wondered if we look as different as we feel after getting a little tipsy? (Spoiler alert: the answer is yes.)

Using a very similar format to “3 Glasses,” as well as the elements of lightheartedness, novelty, and rawness that made it so special, Alberti utilizes his photography to delve into a topic much less discussed: women’s sexual wellness.

The concept is simple: photograph women before, during, and after an orgasm. You can see why he calls this the “O” project.

Despite the subject matter, Alberti assures viewers that the intention wasn’t to be explicit, or even erotic, for that matter. The 20 women who participated, of varying ethnicities and varying levels of sexually liberated versus conservative countries of origin, were completely covered below the waist while using personal massagers.

“The underlying message: all women deserve to be in control of their sexuality, no matter their background. Women should be free to be empowered by–and have a little fun with–their sexuality,” Alberti wrote on his website.

Similarly, Fan Yang, Global Brand Manager of Smile Makers (a sexual wellbeing brand that partnered with Alberti for this project) noted that the goal was to break through stigma and show female pleasure in a positive, healthy light. The hope is that not only society normalizes female pleasure, but that women themselves connect to their sexuality without “shame and secrecy.”

Given that all the women who participated were “in awe” seeing themselves “glowing and radiant” in their final photo, as Yang put it, it feels safe to say mission: accomplished.

Take a look:

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

An O Project participant. marcosalberti.com

In a video posted to YouTube, we get a behind-the-scenes look at Alberti’s process. Welcoming the models in, setting up his camera behind a curtain for privacy, talking them through the process, making them feel safe and comfortable, etc.

We also get to see the “awe” that Yang spoke of. It’s palpable.

“Initially, I was still apprehensive… [with] a lot of worry. And this one [referring to the final image] is like “Ha! Life is beautiful!” one woman shared, grinning ear-to-ear.

- YouTube www.youtube.com

We can talk ad nauseam about how women’s pleasure shouldn’t be a taboo subject, about how it’s a natural, vital part of her overall wellbeing, how it can lead to better mood, heart health, immune function, sleep, intimacy, self-esteem…yadda, yadda yadda…but there’s nothing like actually witnessing its semi-miraculous powers firsthand. It’s one of the things that make photography so powerful. We feel something raw and honest on a visceral level, so that we can THEN talk about it with empathy and understanding. It’s clear that Alberti knows this on a deep level and is using that knowledge for something truly good.

Be sure to follow Alberti (@marcos_alberti ) on Instagram to keep up-to-date with all his work.

This article originally appeared last year

One of the fun things about traveling to different countries is that you not only get to learn about other cultures, but you also learn some things about your own. Americans who travel abroad often learn that people around the world appreciate them for being open, friendly, and good at spreading hope and optimism.

On the other hand, people in other countries can often tell when an American is coming from a mile away because they speak loudly, whether indoors or outdoors. Americans also have a very peculiar body language and are known to lean on things when they have to stand for an extended period.

A Reddit user posed a question in the AskReddit subforum to learn more about how Americans stand out abroad: What's an "obvious" sign that someone is American? The post received more than 35,000 responses, with an overwhelming number of commenters noting that Americans are all smiles and love to make small talk, something most people appreciate.

"An Italian told me that Americans walk confidently in the wrong direction."

"Been taught to walk fast, and look worried.. People think you know what you're doing."

"I worked as a cashier in a tourist place in Paris, I always recognised Americans because they were kinda friendly to me and they always left tips."

"I guess there are worse things than friendly and generous."

"If someone asks how far away something is, an American will tell how you long it takes to get there as opposed to a physical distance."

"It actually pisses off some Americans to give a distance in miles, unless they're calculating gas mileage. In some places, you have to give with and without traffic options. I think it's more valuable info in time than in distance."

"The gentle grins you give to strangers if you make eye contact with them as you pass by, at least in the Midwest. was not well received in Germany."

"I dated a European man here in the US. When we walked together, every time I made eye contact with someone on our path I would smile at them, and they would always smile back. Boyfriend was so confused at all these strangers smiling at me. Kept asking if I knew all these people. It was hilarious."

"How much personal space they give themselves. Americans like at LEAST an arm's length."

"We're conditioned to fill spaces evenly. I noticed when i worked delivery, spending lots of quality time on elevators that for every new person that enters, everybody shuffles to even things out. Similar thing plays out in social gatherings and bars. Not sure if that's universal or not, but I find it interesting. I think the size of our personal bubbles is because our spaces are generally much larger because we've got the space (heh) to build bigger buildings, sidewalks, roads etc. Might also explain why we're louder. Used to filling larger spaces with volume."

Body language expert Joe Navarro says that among Americans, the social zone for acquaintances and casual interactions is four to 12 feet, while family and close friends stand 1.5 to four feet apart. The intimate zone, for those closest to us, ranges from the skin to about 18 inches.

"According to the CIA, when training to be a spy, you have to unlearn how to lean. Americans tend to lean on things when standing still."

All of this is true, according to Jonna Mendez, the former chief of disguise at the CIA, who has shared some of her tips and tricks for making Americans seem more European. "So we would de-Americanize you," Mendez told NPR. "They think that we are slouchy, a little sloppy. And they think that they can almost see that in our demeanor on the street because they stand up straight. They don't lean on things."

"I've lived in America for 25 years, and it still irritates me that instead of lowering their voices in restaurants so everyone can hear, Americans just scream over each other and make their restaurants as loud as clubs."

"For some reason, my otherwise smart and wonderful American friends will speak in the same volume, diction, and speed regardless of any outside factor unless specifically asked."

"In my homestay in London, I was told that I was 'so American' for enjoying a piece of cake for breakfast (not frosted cake, but like a nuts and dried fruit spiced coffeecake kind of thing). Apparently, that's exclusively for like a 4 pm snack, and breakfast is more of a savory meal."

"A lot of American breakfast items in my mind are desserts (pancakes, muffins, waffles, etc.). It doesn't mean I won't eat them, but it's kinda weird to do so."

"A British man once told me he knew I was American because I was wearing a baseball cap backwards."

"An Italian told me they could tell I was American because I wore my sunglasses on the top of my head when I wasn't using them."

"While visiting Turkey, I was told that I looked American because I was sitting with one leg across the other, and the bottom of my shoe was exposed. Apparently, it's rude idk."

"In a lot of places outside of the US, showing the bottom of your shoe is rude."

"Tactical sunglasses."

"I'm in the US, and virtually anything marketed towards men has the word 'tactical' in front of it."

"I'm from California (though a smallish town), and we wave to neighbors on our road, even if we haven't met, and start conversations in the grocery line with people if the opportunity presents itself. Also, smiling and saying hello to someone you happen to walk by and make eye contact with is quite normal. We are a social species, it would be so weird not to be friendly, even........

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