The Eras Tour Theory of Antisemitism
Every generation of antisemites insists they are not the last one. They have a new sound. A new look. A new vocabulary. Don’t be fooled — the songwriter has not changed.
I have been to the Eras Tour twice.
The first time was in Tampa. Raymond James Stadium, April 2023. I wore a Speak Now-coded lilac dress, traded friendship bracelets with strangers, cried through “champagne problems” next to a woman whose name I never got.
The second time was in Amsterdam. Johan Cruijff ArenA, July 2024. Different friends. Same artist. Same arena that, four months later, would host Maccabi Tel Aviv versus Ajax — and after the match, the Jewish fans who had filled that stadium would be hunted through the streets of Amsterdam by coordinated mobs. Beaten. Kicked into the canals. Dragged out of rideshares. Asked for their passports before the punches landed.
Many called it a pogrom. The first one in Amsterdam since the Nazis.
I sat in that arena. I sang along. I have not stopped thinking about it since.
This piece is about that arena. It is also about a quieter version of it, because most of the time antisemitism does not arrive in the form of a stadium hunt. Most of the time it arrives in the form of a conversation.
A quick note before we get into it. My regular readers know I usually write with the analytical posture of a civil rights attorney explaining federal law. This piece is something else. This is the Swiftie cut — same diagnosis, same disease, different metaphor. The rigorous doctrinal version of this argument lives in Crash Course[1] and is one tab over if you want it. Stay here for the friendship-bracelet version.
The Reputation Era Rebrand
There is a particular conversation I keep having — in green rooms, at dinner parties, in the comment sections of my own articles — and it goes like this.
A person, usually well-educated, usually progressive, usually visibly straining to be reasonable, explains to me that her objections to Israel, to Zionism, to AIPAC, to the ADL, to whatever the proximate noun has become this week, are not antisemitic. She has evolved past antisemitism. Her critique is structural. Materialist. Decolonial. Brand new.
I have come to think of this as the Reputation Era rebrand.
In the fall of 2017, Taylor dropped a single called “Look What You Made Me Do.” The chorus contains a phone call. I’m sorry, the old Taylor can’t come to the phone right now. Why? Oh, ’cause she’s dead.
The narrator is a brand-new Taylor. She has nothing to do with the old Taylor. Her enemies forced her to evolve. The aesthetic is darker. The sound is industrial. The receipts are new.
In pop terms, it is a stroke of marketing genius.
In every other terms, it is a near-perfect description of how every iteration of antisemitism has announced itself for the better part of a thousand years.
The old hatred can’t come to the phone right now. Oh, ’cause it’s dead. I’m something else now. Don’t compare me. I’m new.
Quick disclaimer before the chorus kicks in. There are good-faith critics of Israeli policy — including Jewish ones — and the cheap move of calling everyone a Nazi is one I have spent a career declining to make.
The harder version is the one you cannot shake off.
I have written elsewhere about why antisemitism is best understood as a structure rather than a feeling, and why the same architecture has been running on Western servers for two thousand years.[2] What I want to add now is this: the structure is also a song. There is a songwriter. The songwriter has been working in the same key the whole time. The eras change. The chord progression — hidden power, dual loyalty, parasitism, conspiracy, blood libel— does not.
If you cannot hear it, it is not because it is not there. It is because you have stopped listening for it.
There is a song on Taylor’s latest album called “Cassandra.” It is about a woman who warns and is........
