Snapchat's founder company, Snap, recently took a bold step by ending a $400 million mega-deal with Perplexity AI.

The Snap-Perplexity AI deal, which aimed at offering answers to users' questions within the Snapchat app, was unveiled in November.

The decision came as Snap said on Wednesday its first-quarter advertising revenue was impacted by the ‌conflict in the Middle East and slowing growth in North America, sending its shares 7% lower in extended trading.

Snap's North America revenue growth slows

Advertising revenue rose 3% to $1.24 billion in the quarter, driven by direct response ads, designed to prompt specific actions like app........

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