Too many animals are regarded as “bugs”. And, if anything is a bug, it is a short step to it becoming a “pest”. Too many of us have a learned fear – it’s not innate – of anything with six legs or antennae.

I’m a big fan of the invertebrates and I love the Guardian’s invertebrate of the year competition because it focuses people’s attention on the little things rather than the typical animal superstars – the pandas, tigers and orangutans. In their diversity and varied ecology, the million-plus invertebrates on our planet often lead far more intricate and interesting lives than large animals with spines, like us. We urgently need to generate a much broader awareness of their beauty and importance. All these small creatures are as integral a part of our ecosystems as the fluffy things that we may want to put on our calendars.

I’ve always tried to champion invertebrates on Springwatch. One of my greatest joys filming the series over the years was meeting a naturalist who knew about tree slugs. I’d spent my life........

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