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Hay fever: why symptoms are so bad this year – and what to do if your usual remedies aren’t working

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thursday

Hay fever can be annoying at the best of times. But this year, many people are reporting their usual symptoms are worse than ever before – with their normal go-to remedies doing little to provide relief.

Here’s what you can do if you’re finding that nothing seems to be helping your itchy eyes, sneezing and runny nose this year.

There are several reasons why hay fever is so bad right now. Climate change and pollution have lengthened and intensified pollen seasons, so trees and grasses now release allergens earlier and for longer. Urban smog may even make pollen grains more potent.

In the UK, 2025’s unusually dry and warm spring has worsened conditions, leading to earlier and more intense tree pollen release. Birch pollen, which affects around 25% of UK hay fever sufferers, peaked sharply this year due to the high temperatures and low rainfall – two factors which increase pollen production and dispersal. The lack of rain has also prevented pollen from being cleared from the air, prolonging exposure and symptom severity.

Another issue is timing. For full relief from hay fever symptoms, allergy medicines (especially steroid nasal sprays) should be started one to two weeks before pollen appears. So in the UK, steroid nasal sprays should ideally be started in early March for tree pollen or late April for grass pollen. Starting them late can make them seem ineffective.

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