Home seller profits are collapsing in Florida — and surging in Michigan
Home seller profits are collapsing in Florida — and surging in Michigan
Home sale returns fell in most markets in early 2026. ATTOM tracked profit margins for 128 metro areas in Q1 2026 to identify who gained and who lost
enedek / Getty Images
Selling a home has been one of the more reliable wealth-building moves an American homeowner could make for the past several years. Pandemic-era price surges handed sellers returns that looked less like real estate transactions and more like venture exits. But those conditions are fading, and they are not fading evenly. Some markets are still posting gains that dwarf what sellers saw even at the height of the boom, while others have watched years of accumulated profit evaporate inside a single calendar year.
The geographic split is sharper than the national headline suggests. Overall, profit margins declined in more than four-fifths of the metro areas measured in the first quarter of 2026, yet a cluster of Midwest industrial cities is moving against that trend. Markets that never participated fully in the Sun Belt frenzy are now outperforming precisely because they were not overvalued to begin with. Sellers in those cities face steady demand without the correction risk that has hammered peers in warmer-weather states. Florida points the other direction. Several of the state's mid-sized markets built margins on a foundation of pandemic migration, remote-work relocation, and speculative buying that has since unwound. Those who timed their exits well walked away with extraordinary returns. Homeowners still holding are absorbing an adjustment that has stripped more equity in a year than most people anywhere else in the country have ever accumulated.
ATTOM analyzed profit margins on single-family home and condo sales across 128 metro areas in the first quarter of 2026, measuring the difference between what sellers originally paid for their properties and what they collected at closing. The report covers metro areas with more than 1,000 home sales in the period and sufficient data to analyze. What it found ranges from markets where sellers are walking away with returns that rival the best years of the pandemic boom to markets where accumulated gains have collapsed in a matter of months.
Winner: Flint sees the biggest seller gains of any metro
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Flint, Mich., a housing market long associated with economic distress, recorded the largest year-over-year improvement in home seller profit margins of any metro in the ATTOM dataset, with margins rising from 65.5% to 81.8%. The 16.3-percentage-point climb reflects a market where years of low prices and suppressed valuations are finally correcting upward, not because of speculation, but because underlying demand has outpaced the city's limited supply.
Flint's turnaround is rooted in affordability. Buyers priced out of larger Michigan metros such as Detroit, Ann Arbor, and Grand Rapids have pushed into secondary cities where entry-level homes still carry values within reach of first-time buyers. That demand pressure has been steady and not speculative, lifting home values without creating the overhang that eventually reverses gains elsewhere.
The scale of Flint's current margins is notable in absolute terms. An 81.8% gain means that a seller who paid $100,000 for a property has pocketed roughly $81,800 above the original purchase price. Flint still ranks among the highest-performing markets in the entire dataset despite the city's per-capita income and economic profile sitting far below the national average. The gap between the city's economic standing and its seller margins reflects how dramatically purchase prices once diverged from actual property values during decades of population decline.
National data sharpens this picture. Across all 128 metro areas ATTOM analyzed, profit margins fell in 82.8% of markets over the prior 12 months. The typical profit margin nationwide in the first quarter of 2026 was 44.1%, down from 50.2% in the same period of 2025. Flint's 81.8% is nearly double that figure. The median sales price across the country held at $360,000, while Flint serves buyers at a fraction of that level, an affordability gap that insulates it from the rate sensitivity squeezing higher-cost........
