You may be more like a quantum observer than you think.

Repeated choice rewires our brains and makes us who we are.

When we track our behaviors, that behavior changes to reflect what we're tracking.

You become who you are not as a result of a single, dramatic decision, but by small, consistent choices.

What if you woke up tomorrow and realized that who you have become isn’t only the result of your habits and intentions, but also of how closely you observed yourself today? Psychology explains that who we identify as is the result of repetition. The things we do over and over again become, in a sense, who we are. In our brains, neural pathways are established over time through repeated use. Also, over time, our behaviors become automatic. We may even cease to be aware of our actions and instead perform them out of rote repetition. What this describes is neuroplasticity: the well-documented mechanism by which repeated choices imprint on the brain, and the brain, in turn, shapes the self. Before the brain gets to neuroplasticity, though, something else is at work. And it has less to do with habit formation and more to do with the simple act of noticing. It’s awareness.

The Psychology of Repeated Choice

In behavioral science, identity follows action. If you’re generous, you’ll begin to see yourself as generous. If you're a patient person, you’ll come to see that as part of who you are. Over time, the brain will wire itself to repeat........

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