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Target Taps Into Knicks Mania With a New Collaboration With Karl-Anthony Towns and Jordyn Woods

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Target Taps Into Knicks Mania With a New Collaboration With Karl-Anthony Towns and Jordyn Woods

The retailer is selling more than championship t-shirts.

BY ALI DONALDSON, STAFF REPORTER @ALICDONALDSON

Jordyn Woods and Karl-Anthony Towns. Illustration: Inc; Photos: Jason Lowrie for BFA; Adobe Stock

Still not over the Knicks’ historic championship run? Target just launched a new collection aimed at the basketball fans who have turned “Knicks in five” into a universal Roll Tide-style greeting and are still sporting their orange and blue jerseys.

On Monday, the $59 billion retailer announced that one of the squad’s stars, Karl-Anthony Towns, and his fiancée, entrepreneur Jordyn Woods—who became one of the most........

© Inc.com