eBay is laying off about 800 employees, or 6% of its full-time workforce, saying the move is a push to align with its “strategic priorities.” It comes a week after the company announced it was acquiring second-hand clothing app Depop from rival Etsy for $1.2 billion.

Depop is popular with millennials and Gen Z, and is part of eBay’s bid for younger consumers, who are gravitating to second-hand shopping online for sustainability and financial reasons.

eBay Inc. (EBAY) was trading up 3.3% in midday trading at the time of this writing.

This is eBay’s third round of layoffs since 2023. The online second-hand retailer cut 1,000 jobs in 2024 (9% of its workforce), after it cut 500 jobs in 2023 (or 4% of its workforce), per TechCrunch.

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“We are taking steps to reinvest across our business and align our structure with our strategic priorities, which will affect certain roles across our workforce,” a spokesperson for eBay tells Fast Company. “We are grateful for the contributions of the employees impacted and are committed to supporting them with care and respect.”

The Silicon Valley-based online retailer has also been heavily investing in artificial intelligence. The eBay spokesperson said the cuts are not AI-related.

eBay financials

This latest round of layoffs comes just two weeks after eBay reported strong fourth-quarter earnings for 2025, with revenue coming in at $2.97 billion, beating estimates of $2.88 billion; and adjusted earnings per share (EPS) of $1.41, beating estimates of $1.35.

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