Snapchat’s Snap Map reaches 400 million users
Move aside, Google Maps: Snapchat’s Snap Map has hit a major milestone with 400 million monthly active users.
Launched in 2017, Snap Map began as a GPS-based feature that allowed users to see their friends’ real-time locations. Those who opted in could view a live map showing not just where their friends were, but also what was happening nearby—and share their own location as well.
Since then, Snapchat has significantly expanded its map features. Last year, Snap Map introduced “Footsteps,” a tool that helps users visualize how much of the world they’ve explored. For instance, the app might report that you’ve covered 75% of your local area. The feature is reminiscent of........
© Fast Company
