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Maureen Kerr

Maureen Kerr

Forbes

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Why Vertical Drama’s Next Fight Is Over Distribution

Social platforms, brands and streamers are all using the same vertical format, but they are not chasing the same business. The vertical drama format...

18.05.2026 8

Forbes

Maureen kerr

TikTok's 30 Creators Show FIFA Is Redrawing World Cup Coverage

FIFA's 30-creator TikTok team is not just a marketing exercise. Alongside YouTube's Preferred Platform deal, it points to a World Cup where...

15.05.2026 10

Forbes

Maureen kerr