Character.ai launched c.ai Series on Thursday, a slate of original short-form vertical dramas produced by an in-house studio and housed in a new entertainment tab inside its mobile app.

The company arrives late to a crowded microdrama market, but with something no incumbent offers: When the episode ends, the characters do not disappear. Users can open a chat with them.

The first three titles span the genres that built the format. Last Summer is a romance anime about secret admirers and a final season together. The Nighttime Game is a Gen Z paranormal horror built around a supernatural card game that forces players to reveal secrets or die keeping them. Eden Fall traps the world’s best players inside a virtual competition where in-game death is real death.

Each is produced by Character.ai’s studio team, uses AI in the production workflow and connects to the chat experience at the core of the platform. Users aged 18 and over can revisit scenes, question the characters or roleplay new storylines inside the world of the show.

The Market Is Already Proven; The Episode Is The Product

The market Character.ai is entering has become one of the fastest-growing categories in mobile entertainment.

Short drama apps generated $2.98 billion in in-app purchase........

© Forbes