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Keith Turco

Keith Turco

Fast Company

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Marketing isn’t a cost center anymore

It’s time strategies caught up.

11.08.2026 5

Fast Company

Keith Turco

A big shift in measuring marketing impact

Marketers are being held accountable for revenue without full measurement visibility.

11.05.2026 10

Fast Company

Keith Turco

B2B purchases aren’t made by individuals

When marketers ignore the diversity of stakeholders, they create friction.

11.03.2026 20

Fast Company

Keith Turco

2026 will be the year marketers rediscover the basics

23.12.2025 20

Fast Company

Keith Turco

Traditional marketing is dead (almost)

05.08.2025 20

Fast Company

Keith Turco