I have surprisingly strong feelings about underpants, or rather the celebrities who endorse them. I don’t have skin in the game; I’ve never been a designer-pants man. The nearest I got to any kind of endorsement deal was with the Björn Borg brand. They gave me some briefs, but, bafflingly, expressed no interest in photos of me wearing them. So I just wore them until they wore out, then went back to M&S.

While I cannot imagine ever buying Calvin Klein pants, I do take an interest in their models. I could have sworn blind David Beckham was one of them, but it turns out otherwise. Armani, H&M and Hugo Boss, but not Calvin Klein. Freddie Ljungberg was a CK man.........

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