Dear Kristie Mcleod,

There is something undeniably empowering about The Red Dress. Whether it's any red dress or one you've created. To a bride, it conveys confidence, making her feel beautiful and expressing love while connecting her with a timeless tradition. Choosing red as a bridal dress, though considered a very South Asian thing these days, had a history in Chinese and many other European cultures. In each culture, the meaning of this Red remained associated with love, passion, strength, abundance, maturity and fertility.

Your red dress embodies such ideals, yet it surpasses them all with a more profound message. It is not just a dress, it is a work of Art — Art that has one language, a language that women from over 50 different countries could understand and converse in as they joined hands to embroider 380 pieces to make one dress. Each piece deliberated with wisdom, experience and passion aims towards shaping the dress and giving it a charm that opens up new avenues of discovery, identity, empathy and belonging. Yours is the largest collaborative........

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