A blowback of narrative engineering
The recent move by National Cyber Crime Investigation Agency to seek a court order against 27 YouTube channels marks yet another chapter in the state's long and complicated history with controlled narratives, political engineering and use of media as a weapon. Most of the YouTubers targeted in this latest crackdown are being accused of promoting an "anti-state" narrative. But to understand how we got here, one must revisit the not-so-distant past, where the voices that are now being criminalised were the chorus, singing praises of the state's chosen political order.
Before the fall of Imran Khan's government, many of these journalists aka Youtubers were the darlings of the power elite. One of the now-banned YouTubers, who has since fled abroad, proudly broke the news of Nawaz Sharif's disqualification on his channel. His tone was celebratory, his posture triumphant. That moment symbolised the height of their influence
These individuals were not just reporting the news — they were creating it, packaging it to build two carefully crafted perceptions. First, that Nawaz Sharif and the PML-N were inherently corrupt. Second, that Imran Khan was the only saviour who could rescue Pakistan from this swamp of corruption. Even the PPP was not spared. Despite Asif Ali Zardari being one of the most........
© The Express Tribune
