Corporate responsibility is becoming increasingly important.

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In a world where doing the right thing often comes second to profit and profile, those in positions of leadership have a clear choice, make the right decision, or the wrong one, and live with the consequences.

There can be few clearer examples than the booking of Kanye West at Wireless Festival.

Wireless is owned and operated by Festival Republic, part of the global entertainment giant Live Nation. At the centre of that decision is Melvin Benn, the long-time figure behind Wireless, Reading and Leeds.

Benn is in a position of real cultural influence. The decisions he makes do not just affect ticket sales, they shape the tone of what is considered acceptable.

Booking Kanye West is not just controversial. It is irresponsible.

He had a choice, take the publicity and profit, or consider the wider impact, particularly the message it sends to young audiences and to the Jewish........

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