By Christopher Scriven

There is a quiet revolution happening on the greens of Britain, and it is being led by a sport most people assumed belonged to their grandparents. Lawn bowls, the game of village fêtes, retirement afternoons and cream trousers, is back.

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Only this time, it looks nothing like the version you remember.

When my business partner Will Goy and I launched The Bowls Club in Finsbury Square in 2022, people thought we were mad. A pop-up lawn bowls festival in the middle of the City of London? With DJs, street food, cocktails and live entertainment? It sounded like a punchline.

Five years later, we have welcomed over 100,000 guests, hosted more than 1200 corporate clients, raised over £46,000 for Great Ormond Street Hospital and built what is now officially the largest lawn bowls festival in the world.

We did........

© LBC