Samsung's newest generation of foldable smartphones has smashed the company's previous pre-order records across multiple continents ahead of their official launch Friday, suggesting foldable devices may finally be moving toward mainstream adoption after years as a relatively niche corner of the smartphone market.

The Galaxy Z Fold 8, Z Fold 8 Ultra and Z Flip 8 opened pre-orders on July 22 and closed the window on Aug. 6, ahead of a full public launch scheduled for Friday, Aug. 7. Samsung shared performance data with multiple outlets throughout the pre-order period showing the new lineup significantly outpacing every previous foldable generation the company has released.

Records Falling Across Multiple Markets

In South Korea, Samsung recorded 1.44 million units in pre-sales across the three new models over a seven-day stretch from July 28 to Aug. 3, according to a company statement. That figure surpassed the previous Korean pre-order record of 1.38 million units, held by the Galaxy Note 10 since 2019, and comfortably exceeded the 1.35 million units recorded for the Galaxy S26 series earlier this year. It also more than doubled the 1.04 million combined pre-orders recorded for the Z Fold 7 and Z Flip 7 during the same window last year. According to a report cited by Dataconomy, the Galaxy Z Fold 8 alone accounted for more than 70% of that Korean pre-order total.

In the United States, Samsung confirmed to Mashable that pre-orders were outpacing the company's previous Z series record by 30%, with the Z Fold 8 accounting for nearly half of all U.S. pre-orders. In Europe, Samsung reported that pre-order performance had surpassed all........

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