India’s Richest Man Adds Fizz To Country’s Cola Market With Relaunch Of Iconic Brand
This story is part of Forbes’ coverage of India’s Richest 2025. See the full list here.
India’s cola wars are bubbling over with the revival of homegrown brand Campa Cola by Reliance Consumer Products, a unit of Mukesh Ambani’s Reliance Industries. Since acquiring the brand three years ago, Reliance Consumer, overseen by his daughter Isha, has followed its playbook of aggressive pricing to shake up the country’s soft........
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