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Matthew Lau: Keep out of Tim Hortons' hiring choices

Business satisfies social obligations by providing the best products at the lowest prices. It should stick to that

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Amid high youth unemployment and reduced public support for immigration, Tim Hortons committed last week to hire 10,000 new local workers to support regular staff turnover as well as 80 new restaurant openings this year. It cited “an ongoing responsibility to hire locally” and said that while it had lobbied for greater access to the Temporary Foreign Worker (TFW) program because of labour shortages following the pandemic , only 4,000 or 3.6 per cent of its team members in Canada are from the TFW program and its restaurant owners’ use of the program had declined steadily since 2024.

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