Amrit Tietz doesn’t believe in ‘should’ when it comes to dressing for work

The cofounder of Spread the Jelly is one of Fast Company’s Best Dressed in Business for 2026.

[Source images: Courtesy Amrit Tietz, SugarSatea (Clip)/CC-BY 4.0, Adobe Stock (textures)]

Some mothers are horrified when their 3-year-old insists on leaving the house in a mismatched tutu and T-shirt combo paired with rain boots even though the sun is out. They might attempt to steer their kid towards more muted, cohesive outfits. Not Amrit Tietz, the creative director and cofounder of the media company........

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