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Our interest in AI slop is hitting a ceiling

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06.07.2026

Our interest in AI slop is hitting a ceiling

A new analysis of the creative economy, published in the online repository arXiv and part of a new book, suggests AI-generated content may now account for 44% of uploads on some platforms, while drawing only 1% to 3% of streams.

[Source images: Adobe Stock]

BY Chris Stokel-Walker

The web is increasingly submerged in AI slop, the cheap, disposable material created with generative AI tools. But while would-be digital opportunists are tipping trashy content onto platforms by the bucketload, early signs suggest audiences are not buying much of it.

A new analysis of the creative economy, published in the online repository arXiv and part of a new book, suggests AI-generated content may now account for 44% of uploads on some platforms, while drawing only 1% to 3% of streams.

AI-generated content may have hit what Peter Woodbridge and John O’Hare,........

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