Canadian retailers are seeing a surge in domestic sales amid the 'Buy Canadian' movement
In recent months, the “Buy Canadian” movement has gained significant momentum, driven by a collective push to support domestic products and services, strengthen local businesses and reduce reliance on foreign imports.
Escalating trade tensions and tariff disputes with the United States and threats from U.S. President Donald Trump to annex Canada have played a pivotal role in fuelling this shift toward economic nationalism.
Though still in its early stages, the movement has already gained strong support from Canadians, with both consumers and businesses prioritizing homegrown products to strengthen the local economy.
The “Buy Canadian” movement is already delivering promising results across the retail sector. Major retailers such as Loblaws Companies have reported a 10 per cent increase in sales of Canadian-made products. Sobey’s parent company Empire also noted a decline in sales of U.S.-sourced goods.
Importantly, the shift isn’t limited to big retailers or headline product categories. Smaller retailers and established brands are also seeing tangible benefits.
Ice cream producer Chapman’s, long known for its strong Canadian brand identity, has seen a 10 per cent increase in sales. E-commerce platform © BIV
