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How AI and Hyperlocal Targeting Are Rewriting the Rules of Advertising

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale while local context...

Michael Kiernan

First-party data powered by AI and authentic community conversations is allowing brands to deliver relevant, high-ROI experiences as third-party...

By embracing local-at-scale strategies, brands can transform their advertising from a megaphone into a meaningful conversation — connecting with...