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3 cost-conscious fertility startups that are making egg-freezing more accessible

From price-comparison tools to freezing eggs for free in exchange for donating some.

25.07.2025 2

Ellie Austin

The popularization of egg freezing has created a new ‘fertility wealth gap’

Women are bearing the brunt of the financial burden to be able to have children later in life, even though men benefit too.

14.07.2025 10

Ellie Austin

Poppi founder Allison Ellsworth went from making soda in her kitchen to selling her company to PepsiCo for $1.95 billion

Having PepsiCo help power the brand's growth feels like having "a Ferrari underneath us" says Poppi's cofounder.

16.06.2025 4

Ellie Austin

Whoopi Goldberg, Halle Berry, Octavia Spencer, and other stars on how Hollywood treats Black women

"Number One on the Call Sheet" explores the racial pay gap and the lack of diversity across major categories at industry awards shows.

28.05.2025 6

Ellie Austin

Why the founder of $250 million vitamin and supplement brand Ritual is urging Congress to regulate her own industry

Ritual founder Katerina Schneider is asking Congress to regulate the supplement industry, despite HHS Secretary RFK Jr.'s support for alternative...

11.03.2025 5

Ellie Austin

Norway announces $855 million funding for humanitarian NGOs amid Trump’s dismantling of USAID

The Norwegian funding had been intended to work alongside USAID, and humanitarian groups warned it wouldn't fill the black hole being left by the U.S.

17.02.2025 10

Ellie Austin

These founders and investors want the longevity industry to cater to women—whatever their budget

Male biohackers shouldn't dominate the longevity conversation.

17.02.2025 5

Ellie Austin

Kat Cole—CEO of supplement phenom startup AG1—aims to build out the $600 million company beyond its influencer roots

AG1 says it's "science-backed," but some experts question its claims.

30.01.2025 7

Ellie Austin

The battle over AG1—the influencer-famous, $100-a-month green supplement—is coming to a vending machine or grocery store near you

The company formerly known as Athletic Greens is expanding its market beyond the self-optimizers that follow the podcasters Andrew Huberman or Joe...

24.01.2025 10

Ellie Austin

She used to be a dietician. Now her startup aims to make getting advice on healthy eating as routine as going to the dentist

Culina Health raised a a $7.9 million Series A funding round.

27.12.2024 10

Ellie Austin

Universal Music’s Jody Gerson says that women can learn a lot from Taylor Swift and her ‘unapologetic’ ambition

Jody Gerson was the first woman to serve as CEO of a major music publisher.

20.11.2024 10

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Ellie Austin

Fortune

3 cost-conscious fertility startups that are making egg-freezing more accessible

Ellie Austin

The popularization of egg freezing has created a new ‘fertility wealth gap’

Ellie Austin

Poppi founder Allison Ellsworth went from making soda in her kitchen to selling her company to PepsiCo for $1.95 billion

Ellie Austin

Whoopi Goldberg, Halle Berry, Octavia Spencer, and other stars on how Hollywood treats Black women

Ellie Austin

Why the founder of $250 million vitamin and supplement brand Ritual is urging Congress to regulate her own industry

Ellie Austin

Norway announces $855 million funding for humanitarian NGOs amid Trump’s dismantling of USAID

Ellie Austin

These founders and investors want the longevity industry to cater to women—whatever their budget

Ellie Austin

Kat Cole—CEO of supplement phenom startup AG1—aims to build out the $600 million company beyond its influencer roots

Ellie Austin

The battle over AG1—the influencer-famous, $100-a-month green supplement—is coming to a vending machine or grocery store near you

Ellie Austin

She used to be a dietician. Now her startup aims to make getting advice on healthy eating as routine as going to the dentist

Ellie Austin

Universal Music’s Jody Gerson says that women can learn a lot from Taylor Swift and her ‘unapologetic’ ambition

Ellie Austin